As a Product Designer at En Voiture Simone, I led the product redesign with a focus on user-centered design and accessibility. I created the design system and designed wireframes, prototypes, and interfaces for mobile and desktop, including in-app interactions and animations.

I used user interviews, focus groups, and surveys to identify needs and pain points, refined solutions through testing, and managed deliverable planning. I tracked KPIs like NPS and DAU, communicated the product vision, and analyzed user needs and market trends to ensure product success.

As a Product Designer at 52 Entertainment, I played a key role in designing and improving the company's products.

I crafted the end-to-end user experience for the main product, ensuring a seamless solution from start to finish.I created design systems for multiple projects to maintain visual and functional consistency, and developed interactive elements to enhance user experience.

Additionally, I conducted in-depth user research, including surveys and interviews, to gather insights and guide design decisions, contributing to the creation of effective and engaging products.

As a Lead Designer at Amiltone, I worked on a wide range of projects across various domains. I customized brand identities to create distinctive visual representations and designed graphics for marketing campaigns to support business goals.

My role also involved UX/UI design for web and mobile applications, developing intuitive and aesthetic user interfaces. I created Brand Books for visual consistency and motion design content to enhance visual experiences.

I led and mentored a team of 4 designers, ensuring their professional growth and aligning design projects with company objectives. I collaborated closely with the engineering team to ensure cohesive design and user experience for web and app development.